Sunday, May 26, 2013
crisis due to inventory when the closed shop
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When Li Ning, Anta and other domestic sporting goods giant massive crisis due to inventory when the closed shop, Adidas has achieved counterattack. 2012, Adidas amazing to open the 800 new stores per day out of 2.2. Adidas released the 2012 results, its Greater China sales grew 15 percent, much higher than all competing brands. Chinese consumers are not lack of interest in and demand for sports products, consumers chase international brand Adidas is precisely opportunities. "Once the money, people will pursue more high-end brand, which is bound to be a trend." Accenture managing director Wong Wai Keung think so. Adidas launched a new series of summer attack, the man leading the training of new spokesperson Ke Zhendong cool dynamic summer. Variety of prints tide Tee, will be personality, fashion and sports attitude and into a bring vitality different from the past experience. Ke Zhendong called for more people to join the ranks of the movement: "I hope you like me, go outdoors and enjoy the thrill of sway sweat, wear the most fashionable sports equipment, meet cool cool summer."
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